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Post by peterlafluer on Jul 27, 2018 18:55:01 GMT
OK, So I'll concede that I think that integrating Myzone into Snap Fitness makes sense. It is a long term strategy to differentiate ourselves from other gyms. Although it is not unique, market trends do show that this is the kind of "feature" today's gym goer is looking for. Here is my problem though.
I spent the past 4 years of my life cultivating relationships with my members and creating a club atmosphere that is affordable, inviting, friendly, and clean. These are the attributes I receive comments on time and time again. My member attrition is low, my member engagement is high (they refer their friends and what not).
Now we have Myzone, I have had the system up and running for 2 months now and the consensus from my members, and staff? A resounding "Meh."
We still have nearly 100 percent of our original belts, those that we have "sold" have not been using the belts. So few actually use the system it has become a running joke in the club when they see the screen saver "examples" on the monitor (Nicole is freaking KILLING IT everyday!!!) When I reached out to two of them the response I got was "Setting it up was a real hassle." "It seemed to work well in the club, but not with the app" "I wish it had some sort of indicator besides beeps to show that it is on" and finally (and the most funny) "I quit using it because it wouldn't turn on. When I asked how to turn it on they told me to wet the belt. When I wet the belt it soaked through my t-shirt. When it soaked through my t-shirt it looked like I had three sweaty tits (their word not mine). Jogged with three sweaty tits and still never turned on. After that embarrassment I decided to stick to my fit bit."
I have talked to my BPS and they basically told me that my staff wasn't "selling it right." To which I agree, this product does not seem to be a good fit for my existing member base. The problem lies in we have always relied A LOT on referrals and it is really hard to sell a friend of family member on why they should pay an additional 75 dollars for a Myzone Belt, when all they really want to do is work out with their friend. (I know, make a game of it and sell their friend one too!) great in theory, not so great in reality.
To sum up, I do think Myzone is a positive thing, and I think given enough time we can convert the member base to one that will utilize the system. My gripe is that it will take LOTS of time, and in the interim I HAVE and will continue to pay an ongoing fee with little to no return on my investment. I guess I am turning to this forum to see if anyone has had like a huge success story they would like to share?
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Post by fishstyxx on Aug 1, 2018 4:46:51 GMT
We've had MyZone for about 2 years now. The biggest complaint is the belts not turning on or turning on and off, and on and off, and on and off... We've found the culprit to be the belts themselves. They seem to be good for anywhere from 1 to 5 months. Some are faulty right out of the box. You have to toss the belt and give them another one. The profit margin you have slowly starts to disappear and you replace belt after belt after belt. If it's faulty right out of the box or within about a month MyZone replaces it at no charge. After 4 or 5 months the cost is on you. In 2 years I've replaced my belt 3 times. I use it on average about 3 times per week. Cleaning it, or not cleaning it doesn't seem to have an impact one way or another. Just today I had 2 members complain that their belts were turning on and off or not turning on at all. You can hear the belts turning on and off loud and clear in the club. It's starting to have a Pavlovian effect on me.
As far as wetting the belts, all the member should be doing it wetting the black strip on the back of the belt. That should make it easier to turn on. I have noticed that when members have to start moistening their belts it's usually a pretty good indicator that the belt will start failing more frequently and have to be replaced,
I have noticed that the new belts have 2 smaller black strips instead of the one longer one. We haven't issued any of those yet. I'm hoping it's an improvement.
In order to sell the technology you have to not only use it, but you have to understand it. Particularly why it's a benefit and why it'll help to make your workouts their most efficient and productive. This is done easier during an assessment rather than at the front desk. Personally, I'm not a believer in giving the belts away for free. I agree with the person who mentioned that people will just sell them and noticed a big influx of the belts on ebay and amazon when clubs began handing them out for free. Most clubs that hand them out for free are basically saying, here's something I'm told is cool. You go figure it out.
We talk about MyZone during our tours. However, you have a very short time to convey why it's important and why they should buy one.
I'm not up to speed on the differences between the MZ-1 and the MZ-3. We only sell the MZ-3.
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Post by snaplongtimer on Jan 9, 2019 23:53:59 GMT
Anyone killing it in sales with myzone? To be honest I could easily give these away for free, but I'll bet most people won't wear them. Maybe it's my lack of sales expertise, but I can warm up to people pretty well. I think they'll be too lazy to put them on. I just had a guy tell me to cancel his account and take him off the board. Apparently, he's very competitive with a much younger guy in the gym and the younger guy is racking up the points with heavy cardio. Omg..whatever. I told the guy stop trying to compete with someone almost half his age. This should be a device used to keep one accountable of your own efforts in the club, not trying to smoke everyone in the club thinking the person with the most points wins. At least I don't have to listen to him continually bitch anymore.
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Post by Will Genesis Gym Cairns on Nov 3, 2019 10:36:57 GMT
Same problem that Aug 1, 2018 4:46:51 GMT fishstyxx said: I'm on to my third MyZone MZ-3 belt in 2 years. My complaint is the belts are turning on and off, and on and off, and sometimes not on at all... I too have found the culprit to be the belts themselves. My first two were faulty almost from the start. I got two replacements from Genesis (for free) within 6 months. Cleaning it, or not cleaning it doesn't seem to have an impact one way or another. My third has lasted about a year, but is now incredibly unreliable. I am 4 months away from making Platinum status, but often get partial readings or no reading, so really struggled to get the minimum 1300 MEPS last month (Oct 2019) when I should have been close to 2,000 MEPS. I work out about 3 times a week for about 40 minutes. I am a big guy, and wonder if the standard red belt, which is really tight the problem. I've just ordered a new larger belt (just belt not MZ-3 sensor) and am hoping that fixes the problem. I really don't want to fork out so much for a new one unless I know it's going to last more than a few months. Really disappointed with the lack of reliability of these expensive belts and sensors.
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Post by anne on Aug 14, 2021 0:54:12 GMT
I have a myzone MZ-3. Had it maybe 6 months-it turns on an then turns off. It doesnt work any longer. I am so frustrated with this product.
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